Starting your own YouTube channel can seem like an impossible task, especially if you’re planning on going viral or making money with it. However, with the right tools and knowledge at your disposal, you can build your own brand by showcasing your personal interests in hopes of finding an audience that connects with you and your content.
1. Choose your niche
Your niche is the subject or area you plan on covering with your videos. For example, if you’re interested in fashion, your niche might be fashion trends or if you’re interested in cooking, your niche might be recipes. You can also choose broad niches like traveling or beauty.
Whatever you decide to cover just remember that it will be difficult for viewers to find what they are looking for unless they already know what type of content you are posting and thus sticking to one niche will make it easier for people who are unfamiliar with your channel to get their bearings quickly.
What types of video topics would fit into your chosen niche? To determine this you need to do some research into popular trends among other creators in your niche.
If there are specific creators you love and want to emulate their success then look at the types of videos they post as well as how often they post them you don’t want to produce too much content because then viewers won’t come back.
Once you have an idea of what type of video topics might work best, think about how often you’d want to produce these posts once per day. Twice per week?
Read Also: Top 5 Ways To Monetize Your YouTube Channel Without AdSense
2. Research your competition
This is an important step as you want to make sure that your content is going to resonate with your intended audience. You can do this by watching videos from other channels, looking at their videos and the comments they get on them, and checking out what kind of genres they are in.
The more you know about the niche you are going to be in, the better you will be able to cater your content to it. For example, if you are making cooking videos then knowing some popular recipes to include when comparing yourself against others in the same industry.
It is important not to get discouraged because no one starts off as perfect but everyone has room for improvement and personal growth. It is much better to compare yourself against people who have a similar style of content rather than those who have completely different types of videos.
3. Create interesting and engaging content
This is the most important step! You may have the best equipment in the world, but if your content isn’t interesting, people will stop watching. Have fun with your content, and make sure there is always a camera rolling when something great happens so you can use it later on.
If you’re not sure what to do, look at popular channels on youtube and get inspiration from them, also try to figure out what type of video they make, and create a similar video that way.
Don’t be afraid to experiment with different types of videos, for example, one week you could try making a movie review show, and another week an unboxing video where you talk about the newest product coming out, Variation is the spice of life, after all.
4. Optimize your videos for SEO
YouTube is the second largest search engine after Google. Optimizing your videos for SEO is important if you want them to rank on the first page of Google when people search for specific terms. One way to do this is by using keywords in your video title and description.
You can also use tags, which are words or phrases that help categorize your video so it can be found by people searching for those words or phrases. In addition, adding relevant thumbnails with an image and/or a drawing that depicts what is being discussed in the video helps to optimize it for SEO as well.
Yet another secret to increasing your views on your videos is to make sure you give them an SEO-optimized title. Let’s look at the title for an example. Hawaii Birthday Travel Vlog 2022 sounds better than Hawaii Here We Go!
One other thing you can do is to research other videos that have similar content, or that belong in the same category, in order to see which keywords have worked best for them.
At the very least, you should have at least 200 words in your description, with synonyms, long-tail keyword variations, and keyword phrases. Not only will this ensure people know what your video is about and make it rank in search engine results pages, but it will help people like you too!
5 Connect with Your Viewers
After enough time, you will slowly amass more followers, earn more views from followers on videos, and even receive messages from fans on social media. You may even be fortunate enough to get fan mail and should you share your P.O. Box, you will certainly receive more. Be sure to prioritize interaction with your followers as much as possible.
Stay connected with people by sharing snippets of your life on popular social platforms like Instagram, Twitter, and Snapchat. It’s also essential to try to reply to all the tweets, messages, and any other comments you get.
Letting your subscribers know who you are helps them develop an understanding of you, and can also provide you the opportunity to strengthen your online community.
On the other hand, engaging with your viewers can inspire you with ideas for new content, or at the very least, keep you going in the difficult journey of building your channel.
Conclusion
In conclusion, the process of starting a YouTube channel is very straightforward. Once you have an idea of what types of content you want to produce and the equipment required, it’s time for filming. If your budget allows, consider hiring a professional videographer or editor for production value.
Once that’s done, all that’s left is uploading your video onto YouTube. Follow these five easy steps to be on your way to having a successful Youtube channel.