Growing on YouTube is more difficult than it was a few years ago. The YouTube algorithm is continually changing and has undergone several revisions. In order to expand your channel in 2022, there are a few important indicators that you must give top priority.
That is why, to assist you, we have compiled a list of methods, as well as examples of successful channels, to motivate you on your journey to grow your YouTube channel the fastest way.
However, in addition to all of these methods, one thing you must not overlook is the quality of your videos — they must be well scripted, shot, and edited. YouTube video editor can assist you with editing, allowing you to quickly and easily create engaging YouTube videos.
Grow Your YouTube Channel With A Video Series
Create a video series on your YouTube channel to convert casual viewers into long-term subscribers.
To create a compelling video series, you must center it on a specific keyword or topic so that you can optimize your content for search on YouTube. While growing your YouTube channel, video series can also help you establish yourself as an influencer or thought leader in your niche.
If a video series appears to be too much or something you’d like to think about later, you can organize the videos you already have in a standard playlist so that people can easily search for your content.
Whether you decide to create a YouTube video series or a playlist of your videos, keep in mind that you will need to use relevant keywords.
Grow Your YouTube Channel with a Cross Promotion
Cross-promotion can help your brand appear more uniformed and professional. You never know how many subscribers you can get simply by promoting your videos/channel on Facebook, Instagram, and Pinterest.
If you have a website, you wouldn’t just leave it to attract new visitors; you’d promote it across all of your social media channels and online platforms. When it comes to promoting your YouTube channel, the same rules apply.
Do keyword research
Start with a YouTube search when conducting your keyword research. Enter the subject you want to make a video about, and YouTube will display the most popular search terms associated with it. These are all keywords that can develop into possible subjects. These inform you of the most popular search terms, allowing you to modify your content accordingly.
However, simply searching on YouTube is not always enough to beat the competition. It is critical to use a specialized tool like VIDIQ that tracks keywords and tells you their potential for YouTube.
You can sign up for the tool and then install a browser extension. It provides search volume data as well as a scoring system that tells you how competitive your keyword is and how likely it is to rank on YouTube.
Create clickable thumbnails
Because your thumbnail is the first thing someone sees before deciding to click on and watch your video, it is the most important factor determining your click-through rate. Try to develop a thumbnail that will get high click through rate.
Keep your titles concise but catchy
Your title, along with your thumbnail, is the second most important factor in determining your CTR. In other words, if your title does not pique someone’s interest, they will not click on your video.
Your title should ideally be the first thing you decide after conducting keyword research because it determines the content of your video. Your title should ideally include the keyword for which you want to rank. However, it is more important that the title convey an emotion that the viewer can associate with their pain point in this industry.
Grow Your YouTube Channel with Video Collaboration
Co-hosting with a fellow YouTuber can help you grow your YouTube channel by doubling the audience.
This is due to the fact that your video has two YouTube channel subscribers watching it, which means more viewers, subscribers, and reach.
The key to hosting collaboration videos is that the co-host or guest must be relevant to your niche. You two should have the same number of subscribers to support each other, but it is preferable if your co-host has a larger audience to help boost your channel.
Grow YouTube Channel With Trending Content
You may already have a list of videos planned for your channel, but if they aren’t centered on what people are looking for, your content may get lost in a sea of videos that no one wants to watch.
The truth hurts, but in order to grow your channel, you must start with content that interests viewers, which can mean creating videos based on trending topics.
This can be content that is trending online or in your niche; as long as it is relevant to your channel, you will be well on your way to attracting the right audience and subscribers.
Grow YouTube Channel With Ads
Organic growth is great for your YouTube channel, but a little paid promotion can help things move along faster.
Creating a YouTube ad campaign can assist in driving viewers and subscribers to your page. Create a budget-friendly ad, such as only charging when someone watches your video ad or clicks on your link. Similar to Facebook ads, but designed specifically for YouTube.